When a med spa moves to new booking software, the website is where the old system hangs on. In September 2026 we measured 389 med spa websites in 21 US metro areas, and 227 of them connected a booking system we could identify. Twenty of those 227 homepages (9%) pointed at two or more booking systems at once. We opened all 20 by hand on October 14, 2026. Nine had Book buttons sending patients to two different systems, five carried leftovers from an earlier system, and six used a second tool for a separate job such as gift cards or a patient login. Two of the old booking links now lead to a "page not found".
What 227 med spa homepages show after a switch
Our grader reads each homepage's code and records every booking platform it links to or loads, from Boulevard and Zenoti to Calendly. For the 20 homepages that named more than one, we re-fetched the page, listed every link and script for each platform, followed each booking link, and read the button text next to it. That sorted them into three groups:
- Two live booking systems behind Book buttons (9 clinics). A patient who taps one Book button lands in one system; a different Book button on the same page opens another.
- Leftovers from an earlier system (5 clinics). The visible buttons were updated, but scripts, a chat widget or a stray link still point at the old software.
- A second system with its own job (6 clinics). A client-portal login, gift cards, an online shop, a contact form, or a software vendor's logo in the footer.
We do not name the clinics, and some of these setups may be deliberate. From a patient's phone it makes no difference: two buttons, two different booking screens, and sometimes two different sets of available times.
Two Book buttons, two different systems
Boulevard was one of the two systems on six of the nine homepages and Zenoti on three. The pairs we found give a good picture of how this happens:
- Boulevard and Zenoti. An Orlando clinic's header opens a Boulevard booking window while a Book Now button further down opens its Zenoti web store. Both still take bookings.
- Zenoti and Moxie. A Scottsdale homepage has two "Book Online" buttons. One opens Zenoti; the other opens a Moxie booking page that now returns a 404 error.
- Boulevard and Calendly. A Las Vegas clinic's first Book Now button opens a Calendly consultation page whose link was copied in July 2023 (the date is in the URL). The rest of the page opens Boulevard.
- Boulevard and Mindbody. An Austin homepage opens Boulevard from its Book buttons, while two text links still open the clinic's Mindbody schedule, one carrying an April 2024 date.
- Zenoti and Booker, Jane and Mangomint, Boulevard and Vagaro, Boulevard and Meevo, Boulevard and AestheticsPro. Each of these clinics labels both destinations "Book" or "Schedule".
The cost is to the front desk as much as the patient. If the old account still accepts bookings, appointments arrive in a system nobody checks every morning. If it has been closed, the button leads to an error page, which is the same dead end we counted on 60 homepages in our broken-link study.
Leftovers: redirect scripts, chat answers, and tracking code
The five clinics in this group changed their visible buttons but left the old system somewhere else in the page:
- A redirect script instead of new links. An Atlanta site carries a snippet labelled "Vagaro links redirect" that rewrites every Vagaro link to Mangomint after the page loads. A Nashville site does the same to its Jane links, sending them to Prospyr.
- A chat widget with old answers. A Dallas clinic's buttons open Boulevard, but its website chat still answers "schedule your appointment" with an Aesthetic Record link that now returns 404.
- Tracking code naming the old system. An Atlanta homepage's Meevo button fires an analytics event whose note reads "Redirect to Go.Booker.com", and the Boulevard loader script is on the same page.
- An old link off the main path. A Los Angeles clinic books through Boulevard, but its Locations link still opens the old Booker location list.
- A second loader script. Another Los Angeles site opens Boulevard from every Book button and still loads Mangomint's booking script.
A redirect script works for a patient on a normal browser once the page has finished loading. Anything that reads the page without running it, such as a link preview in a text message, keeps the old address, and every script the old system leaves behind is extra weight on a phone.
When a second system is fine
Six clinics used a second platform for a job the booking system was not doing: two link an AestheticsPro client-portal login next to Boulevard booking, one sells gift cards through Vagaro while booking through Zenoti, one runs a Square online shop, one embeds an Aesthetic Record contact form beside Vagaro booking, and one shows its software vendor's logo in the footer. None of these is a problem as long as each link says what it does ("Client login", "Gift cards", "Shop") and only one button on the site says Book.
A website checklist for switching booking software
Work through this the week the new system goes live, before the old account is closed:
- Search your whole site for the old vendor's domain, such as vagaro.com or zenoti.com, including treatment pages, blog posts, gift-card and membership pages, and the footer. Most website builders can search page content; otherwise check the page source.
- Replace each link with the new one, sending each treatment page to that treatment where the new system supports it. Our online booking study found only 6 of 147 clinics did this.
- Remove the old system's scripts from the theme, any header-code box and Google Tag Manager, then delete any redirect snippet once the real links are fixed.
- Update the chat widget, FAQ answers and automated emails that contain a booking link.
- Change the Booking link on your Google Business Profile. Google's help page on business links shows where to edit it, and how to remove a booking provider's link that Google added automatically; Google says providers must remove it within 5 days of a request.
- Update Instagram, Facebook and any link-in-bio page.
- Move your conversion tracking to the new system's confirmation step. Our analytics guide covers what to record.
- Close or switch off online booking in the old account only after every link is moved, then tap every Book button on your phone.
If you would rather hand this over, our booking integration service covers the website side of a switch.
If you are still choosing the new system
Among the 227 clinics with identifiable online booking, the most common systems were Boulevard (53), Zenoti (49), Aesthetic Record (30), PatientNow (20), Square Appointments (17), Vagaro (15), Mangomint (13) and AestheticsPro (11). Clinics running two systems are counted under both. Our online booking study breaks down how each type of system sits on a website, and the per-platform guides for Boulevard and Zenoti show how clinics on those two put booking on the page.
Not sure what your current site still points at? Our free website audit lists every booking system your homepage links to or loads, along with any link that leads nowhere.