We picked one industry.
Codura is a small, founder-led studio that builds patient-booking websites for med spas, aesthetic clinics, dental practices, and cosmetic surgery. We don't do anything else — and that's the point.
Most med spa sites waste money.
Walk into any aesthetic clinic and you'll find the same story: a website that looks gorgeous in a portfolio — and books almost nothing. The fonts are tasteful. The animations are smooth. The conversion path is broken.
Meanwhile, the clinic is paying for ads driving traffic to a site that doesn't make them an appointment. And nobody on the agency side is measuring it, because nobody agreed to.
We started Codura to fix that gap. Build sites that get measured by one number — booked appointments — and ship them at a price a single-location clinic can actually afford.
That's it. That's the whole pitch.
Four things we're stubborn about.
Results over awards.
We'd rather your site book 30 patients a month than win a design competition. Every decision — every typeface, button, scroll behavior — gets measured against one question: does this help someone book an appointment?
One industry, deeply.
We don't take crypto sites, SaaS landing pages, or restaurant menus. Just aesthetic clinics, dental, med spas, and cosmetic surgery. That focus means we already know your patient psychology, your seasonal cycles, and what your competitors are doing wrong.
No marketing speak.
We say "more bookings," not "engagement uplift." We say "this will take 4 weeks," not "agile sprint cycles." If we can't measure it or explain it in plain English, we don't promise it.
You own everything.
Your site, your domain, your hosting, your analytics, your content. We don't lock you in. If we ever stop being useful, you can take the keys and walk — no contract escape clauses, no held-hostage data.
You'll be working with me, directly.
My background is in building websites and growth systems for service businesses — agencies, consultants, and studios. I kept seeing the same gap: beautiful sites that didn't convert, and owners losing money because nobody was watching the numbers.
Aesthetic clinics struck me as the worst-served. High-margin, high-trust, high-LTV businesses being treated by generic agencies like restaurant clients. So I started Codura to do the opposite — go deep on one industry, learn the patient journey cold, and build sites that respect both the clinic and the patient.
When you work with Codura, you're working with me — not a junior account manager, not a templated process. I write the copy, design the pages, and ship the site. If something is off, you tell me directly. If something works, you'll see it in the booking numbers.
“A website should be measured by one thing — what it books. Everything else is decoration.”
— Sohaib, founder
The numbers that actually matter.
We won't throw fake stats at you. Here's what we actually commit to on every project — non-negotiable.
100%
Focused on aesthetics + dental
Not a generalist agency. We turn down work outside our niche.
0
Tech jargon in proposals
We won't say "Next.js," "headless CMS," or "hydration." Just outcomes.
1
Senior on every project
No junior hand-offs. The person you talk to is the person doing the work.
Fixed
Pricing — no surprises
Quoted upfront. No hourly billing, no mystery line-items at the end.
From first call to first booking.
Discovery.
15-minute call to understand your clinic, your patients, and where bookings are leaking. No commitment, no card required.
Book a callBuild.
Fixed timeline, fixed price. We design, build, and launch your site in 4–8 weeks depending on scope. You see progress every week.
See servicesGrow.
Optional monthly retainer for SEO, ads, and content — or take the keys and run it in-house. Your call.
Growth servicesLet's build a site that books patients.
Book a free 15-minute strategy call. We'll audit your current site and show you exactly what we'd build instead — no pitch, no pressure.